Abby Garrick


Writing is how I make sense of the world. I don't just want to do it, I have to do it. As humans, our instinct for storytelling and narrative has been the connective tissue that forms our thoughts, relationships, languages, cultures, and the world as we know it.

But, telling the right story, at the right time, matters more than you'd think. And allowing your readers and audiences to find themselves in that story matters even more.



I have spent the past 8+ years focused on both strategic design consultancy work and B2B content marketing and communications to build strong brand identities, grow internal and external narratives, support strategic product and web launches, and drive target audiences to action. I take pride in having a strong voice and speaking proudly and intelligently on behalf of my company in every piece of content and media I touch. 


I love to bridge the gap between people and technology, enabling others to make sense of the two working together for a greater impact.


I've learned to be a strategist first, creator second, and marketer third. 


If I'm not writing and creating, I'm not doing what I was meant to do. I love the world of content and the positive impact I've watched it have in the lives of clients and prospects I've worked with and brands I've gotten the opportunity to support. It's not a world I'm willing to leave anytime soon. 

What Jobseeker Skills Businesses Are Looking For In 2024

It’s no secret that the events, patterns, and outcomes over the last few years have completely disrupted the recruitment space as we’ve known it. The labor market has fundamentally shifted for both jobseekers and businesses – creating new demands for adaptability, a desire for alternative skillsets, and a critical need to add unique value to the market like never before. We’ve experienced hiring freezes, recruitment challenges, massive layoffs, and meeting jobseekers’ expectations has become pa...

How to Optimize Your Job Ads for Success: Part 1

As we think about the year ahead, putting together a strategy to effectively hire the best talent and fill open roles is at the top of every company’s to-do list. And we want to help you get a head start.The pressure that is placed on HR professionals to find and retain great talent can feel like tireless work.The time, the research, the resources, and the expertise needed to successfully post, nurture, and fill jobs (in a timely manner), feels like an unsolvable task. Not to mention trying to p...

Turning ordinary tools into a future that was once only imagined

Studio Science partnered with world-class market leader Vena to create a new brand strategy for growth Vena brings people, processes, and systems into a complete planning platform so companies can grow anywhere together. Vena’s interface pairs the best parts of Excel and the power of a full, finance-led planning solution so businesses can experience the power of data-driven decision-making by transforming existing infrastructures into a fully integrated planning ecosystem. With quickly shifting

The art of story: a work in progress (with a little bit about me)

I don't remember everything about my childhood and formative years, but there was one belief that always truly weighed heavy on me — I didn't have an interesting story to tell. Hearing and watching impactful, personal stories of growth and bravery from peers, teachers, or leaders, always gripped my soul, leaving it thirsting for what my own story might become. But, my life wasn't a movie. I didn't have it that hard. I didn't have these extravagant moments of resilience or bravery to point back

Let's [finally] get back to the foundation of HR | Arya

I think the impact Covid has had on the workforce in the past six months has made all of us face the truth we’ve seemed to commonly avoid in HR: people are a company’s most important asset. They are the most significant capital any business has. And any organization’s primary objective should be to build a team that can help the company thrive. And in the case of Covid aftermath, not only thrive but survive. HR’s goal since the beginning of its fundamental existence was to hire the right people

(Maybe, possibly) HR Tech vendors and buyers finally share a unified vision

“Change before you have to.” HR Tech 2019 was pleasantly surprising for me this year. If you didn’t attend last year, here’s a brief summary of what you missed. Based on how the industry has been pivoting since 2018, I anticipated that the AI buzz would be drowned out by talk of the candidate experience being central to recruiting success. Which did happen. But I truly didn’t expect such in-depth and insightful sessions and conversations about how the industry has been cutting corners with tale